# ManMachine

> ManMachine is a specialist Creative Operations and MarTech consultancy helping global brands optimise people, process, platforms, and partners to scale content production.

For complete detail, see [Full Documentation](https://www.wearemanmachine.com/llms-full.txt).

## Services

- [Services Overview](https://www.wearemanmachine.com/services): ManMachine's 4Ps framework — People, Process, Platforms, and Partners — covering change management, workflow optimisation, MarTech integration, AI and creative automation, vendor selection, governance, managed services, and partner operating models.

## Artificial Intelligence

- [AI for Creative Operations](https://www.wearemanmachine.com/artificial-intelligence): End-to-end AI enablement approach — from opportunity mapping and tool selection through workflow redesign, pilot programmes, and full production rollout.

## Case Studies

- [British American Tobacco — DAM Strategy](https://www.wearemanmachine.com/case-studies/british-american-tobacco-bat): Revitalising BAT's Digital Asset Management strategy to improve content governance and asset accessibility across global markets.
- [Unilever U-Studio](https://www.wearemanmachine.com/case-studies/unilever-u-studio): Enhancing efficiency and innovation within Unilever's in-house creative studio through process and platform optimisation.
- [Reckitt — Execution Excellence](https://www.wearemanmachine.com/case-studies/reckitt): Optimising creative operations across Reckitt's global marketing function to improve output quality and production velocity.
- [Reckitt — Web Factory](https://www.wearemanmachine.com/case-studies/reckitt-web-factory): Centralising support for a multi-tenant CMS used across Reckitt's brand portfolio to standardise web production workflows.
- [Reckitt — SAP Ariba](https://www.wearemanmachine.com/case-studies/reckitt-sap-ariba): Streamlining claims management processes within Reckitt's procurement and marketing operations using SAP Ariba.
- [UK Research and Innovation (UKRI)](https://www.wearemanmachine.com/case-studies/uk-research-and-innovation-ukri): Centralised reporting transformation to improve visibility and decision-making across UKRI's marketing and communications function.
- [MarTech Platform Audit](https://www.wearemanmachine.com/case-studies/martech-platform-audit): Independent audit evaluating the commercial viability of proprietary tooling within a complex enterprise MarTech stack.

## About

- [Our Story](https://www.wearemanmachine.com/our-story): ManMachine's founding mission, proprietary Readiness Design methodology, and 100+ years of collective experience across branding, marketing, production, and MarTech.
- [Contact](https://www.wearemanmachine.com/contact): Offices in London (Canary Wharf) and Cincinnati, plus enquiry form for new client conversations.

## Insights

- [Feed](https://www.wearemanmachine.com/feed): Full index of ManMachine blog posts, LinkedIn newsletter articles, and MarTech.org publications on creative operations, AI, and marketing technology.
- [Interface — LinkedIn Newsletter](https://www.linkedin.com/newsletters/interface-7322533587923140608/): Monthly newsletter covering Creative Operations, MarTech, AI-enabled content production, and operating model transformation.
- [Gareth Chilton on MarTech.org](https://martech.org/author/gareth-chilton/): External thought leadership on Creative Operations, MarTech, AI, automation, and content production transformation.

## Key Facts

- Specialist Creative Operations and MarTech consultancy — not a technology vendor, creative agency, or media agency
- Proprietary methodology: Readiness Design — Outside-In discovery followed by Inside-Out implementation
- Framework: 4Ps — People, Process, Platforms, Partners
- 100+ years of collective team experience across branding, marketing, production, and MarTech
- Clients include Unilever, Reckitt, British American Tobacco, Rolls-Royce, Coca-Cola, and UKRI
- Offices: London, United Kingdom and Cincinnati, Ohio, United States
- Regular contributor to MarTech.org and author of LinkedIn newsletter: Interface

## Contact

- Website: https://www.wearemanmachine.com
- LinkedIn: https://www.linkedin.com/company/wearemanmachine/
- London: Spaces, 25 Cabot Square, Canary Wharf, London, E14 4QZ, United Kingdom
- Cincinnati: Spaces, 1435 Vine St, Cincinnati, OH 45202, United States
- Enquiries: https://www.wearemanmachine.com/contact